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Graphic Design


Bachelor of Arts — Program Overview

The major in graphic design integrates the traditional mass media education with design and production skills for the field of graphic design. The program includes typography, drawing, history, design theory and design production. This interdisciplinary program will produce educated and well-trained men and women in a liberal arts tradition. Students will gain a solid understanding of the capabilities of new technology and learn to create and design information for the complex global community in which we live.

Upon graduation, students majoring in graphic design will be able to:

  • Interpret the role the media and how it has affected society from a historical perspective
  • Demonstrate an understanding of the profession within the context of convergence
  • Have knowledge of theories and concepts prevalent in the field
  • Understand the broad history of the visual arts and visual communications
  • Define graphic design and become familiar with design precedents
  • Be familiar with important legal issues that face the field of mass communication
  • Develop personal values based upon ethical standards
  • Recognize ethical dilemmas that face mass media professionals
  • Recognize the power of the media and its effects on society
  • Demonstrate proficiency in the various writing styles appropriate for the communication professions
  • Demonstrate the ability to write and edit articles for publication
  • Critically evaluate written and oral presentations for style and content
  • Interpret, create, and disseminate visual information
  • Be able to draw still life and the figure
  • Be able to design two and or three dimensional compositions
  • Obtain and demonstrate the skill necessary to use technologies appropriate to the field
  • Plan, create, and complete projects using electronic media
  • Apply the knowledge and skills appropriate in the communication field
  • Demonstrate skills needed for an entry-level position in the profession
  • Understand, analyze and evaluate research
  • Demonstrate an understanding of research methods.  

 


Core Courses

ART 110 - Drawing I
ART 111 - Design
GDES 071 - Magazine Production
GDES 203 - The History of Graphic Design
GDES 224 - Typography
GDES 325 - Graphic Design Production I
GDES 335 - Graphic Design Production II
GDES 340 - Information Graphics
GDES 350 - Advertising Design
GDES 400 - Senior Exhibition
GDES 445 - Production III
MCOM 101 - Introduction to Mass Media
MCOM 200 - Beginning Newswriting
MCOM 216 - Digital Photography
MCOM 220 - Visual Communications
MCOM 225 - Graphic Communications
MCOM 300 - Legal and Ethical Issues in the Media
MCOM 325 - Website Production
MCOM 440 - Research In Mass Media
MCOM 490 - Internship/Work Experience

Additional Program Requirements

All graphic design majors must complete a minimum of three credit hours of internship/work experience at an approved graphic design site.

It is strongly recommended that a graphic design student obtain a minor in one of the following disciplines:

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